Domo Takes Over 7-Eleven

First Target, now 7-Eleven has gone Domo-crazy. The 24-hour convenience store will be rolling out a worldwide Domo promotion this fall, featuring the stop-motion Japanese icon’s likeness on pretty much everything in the store and some awesome packaging designs. There’s even some collectible Slurpee cups, and Domo has is own flavor, Fuji Frost. You’ll also be able to walk into a 7-Eleven store and purchase a range of Domo-related junkery, like hats, shirts, and even Domo Quees.

My favorite is this Domo cup display:

He’s all like “nomnomnomnomnom” on the cups and he doesn’t even give two fucks about it.

These little straw thingies are pretty badass too, I’d just be scared that I’d get Slurpee splooge all over ‘em.

Lookit all this Domo crap!!! It’s like the otaku section of FYE and Target’s Domo marketing threw up all over the inside of 7-Eleven.

Here’s the first in a series of short promotional webisodes. Domo tries his first Slurpee and gets a brain freeze. It’s pretty cute, I guess.

Probably my favorite part of this whole story is the fact that Evan Broday, Slurpee’s marketing manager, told Brandweek that 7-Eleven’s consumers “love crazy Japanese shit.”

Who doesn’t, Evan Brody? Who doesn’t?

[Via Eat Me Daily]