Nooka Collaborates with Adventure Time and Hello Kitty

Nooka have just released these two awesome watches in their Sub 20 line. One of them is based on Hello Kitty and the other is based on Finn from Adventure Time. Zooka also released a Hello Kitty Mini NookaNooka, their vinyl toys / watch holder. The watches are $130 and the Hello Kitty toy is an extra $35, all from the Nooka store. What time is it?